About Me

I'm James, a design director from Dublin, Ireland, based in Boise, Idaho. I have over 20 years of experience spanning design, sales management, academic research, software innovation, and business development.

I'm a firm believer in the power and impact of purposeful design.

Design is not just about aesthetics.

I believe that good design is about how something works rather than how it looks. I take pride in guiding clients away from 'surface traps,' ensuring we stay focused on the core of their business needs.

We will make design decisions together, based on what you or your business needs. I thrive on collaborative projects, driving the exchange of creative ideas to reach insightful discoveries. In doing so, I lean on my teaching skills working with 3rd level design students (Undergrad to PhD's) to chart working paths from initial concepts to completed products.

I use online project management and collaborative software platforms to show my methodology. Clients have full visibility of my work at all times. I believe that active engagement, trust, and transparency consistently yield the best results for everyone. I work with individuals and businesses of all sizes and welcome a wide range of design challenges. Feel free to get in touch to discuss your project further.

Let's work together.

get in touch

Design Director or Senior Designer?

What's the difference?

Design Directors with executive-level experience bridge the gap between design and business development. They provide unique insights and strategic counsel to executives, ensuring that design decisions align seamlessly with overarching business objectives.

Senior Designers excel at translating design concepts into visually appealing assets, focusing their expertise on execution.

When the objective is not only to create visually stunning designs but also to chart a strategic course for business success and execution, working with a Design Director becomes imperative.

Testimonials

"I really enjoyed working with James. He inspired me to think about how the design and the function of the product we were working on connected. His talent for graphic design and his technical skills complement his focus on the end user. And he truly knows how to collaborate, which is rare and valuable."

Christopher Hess

Healthwise, Inc.

Content Strategy Lead